We have a number of DevMarketing events planned for 2025. You can register now for as many events as you would like or come back closer to each event to register for that specific one. Either way, we will send you a separate confirmation for each event (so you can easily add them to your calendar). All times indicated are Pacific.
Marketing to developers requires a unique blend of technical insight, authentic communication, and respect for their expertise—and that’s where we come in. Whether you’re building awareness for your product, growing your developer community, or driving demand for your platform, DevMarketing offers you a unique forum to learn from your peers.
In-Person Events
11am – 2pm (PT)
Santa Clara Convention Center, CA
DevMarketing @ DeveloperWeek 2025
Defining The Technical Customer Persona
Let’s pinpoint the moments of segmentation that can help us define marketing strategies to reach the right target developer audiences.
9am – 12pm (PT)
South San Francisco Convention Center, CA
DevMarketing @ DeveloperWeek Management 2025
Rising Above the Noise: Technical Marketing Tactics That Work
We’ll discuss the tactics for finding where developers talk to each other and approaches for supporting and informing these conversations.
9am – 12pm (PT)
Santa Clara Convention Center, CA
DevMarketing @ API World 2025
How to Leverage Your In-House Technical Teams
Let’s trade strategies on how your marketing team can leverage the expertise and knowledge of your in-house technical teams, so they are actually talk-the-talk when engaging developers.
Webinars
10am – 11am (PT)
What Drives Developers to Decide?
It’s critical for technical marketers to connect with developers and convince them to bring us into their organizations, but the path forward is not always obvious.
10am – 11am (PT)
Developer Messaging and Positioning
Let’s define the developer persona and how to develop messaging that best communicates the value of our tools to the developer audience.
10am – 11am (PT)
Developer Culture and Community
How do we define developer culture? It’s not just Star Wars / Trek and anime – developers talk to one another, they share information, they influence each other – what does that mean for engaging them?