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Thursday, February 13, 2025
11am – 2pm (PT)
Santa Clara Convention Center, CA

 

DevMarketing @ DeveloperWeek 2025

Defining The Technical Customer Persona

Let’s pinpoint the moments of segmentation that can help us define marketing strategies to reach the right target developer audiences.

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Wednesday, May 28, 2025
9am – 12pm (PT)
South San Francisco Convention Center, CA

 

DevMarketing @ DeveloperWeek Management 2025

Rising Above the Noise: Technical Marketing Tactics That Work

We’ll discuss the tactics for finding where developers talk to each other and approaches for supporting and informing these conversations.

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Thursday September 4, 2025
9am – 12pm (PT)
Santa Clara Convention Center, CA

 

DevMarketing @ API World 2025

How to Leverage Your In-House Technical Teams

Let’s trade strategies on how your marketing team can leverage the expertise and knowledge of your in-house technical teams, so they are actually talk-the-talk when engaging developers.

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Wednesday, March 12, 2025
10am – 11am (PT)

 

What Drives Developers to Decide?

It’s critical for technical marketers to connect with developers and convince them to bring us into their organizations, but the path forward is not always obvious.

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Wednesday, April 9, 2025
10am – 11am (PT)

 

Developer Messaging and Positioning

Let’s define the developer persona and how to develop messaging that best communicates the value of our tools to the developer audience.

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Wednesday, July 23, 2025
10am – 11am (PT)

 

Developer Culture and Community

How do we define developer culture? It’s not just Star Wars / Trek and anime – developers talk to one another, they share information, they influence each other – what does that mean for engaging them?

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We have a number of DevMarketing events planned for 2025. You can register now for as many events as you would like or come back closer to each event to register for that specific one. Either way, we will send you a separate confirmation for each event (so you can easily add them to your calendar). All times indicated are Pacific.