Rinita Datta

I'm a Director of Product Marketing at Splunk, a Cisco company, where I lead product-led growth, developer marketing, and community product management across six-plus products and $4B+ in ARR. I started as a software engineer. Four years at Morgan Stanley shipping production code before I pivoted into product marketing. That engineering background is the through-line in everything I do. I market to developers without needing a translator, and I read product telemetry as the primary input to go-to-market.

Today I run developer marketing for 10K+ customers and partners and Community Product Management for the 120K-member Splunk Community. I'm a 2025 AMA Foundation 4 Under 40 honoree, a two-time Sharebird Top 100 PMM Mentor, VP of Content on the AMA San Francisco Bay Area board, Forbes Communications Council member and Track Chair for the Developer Track at Splunk's .conf annual user conference.